The Carilion Clinic Style Guide Has Been Updated

A Carilion-specific style guide is important for keeping everyone in the organization on the same page when it comes to written communication. It lays out the rules for things like tone, word choice and formatting so that everything—from emails and reports to social media posts and flyers—sounds like it’s coming from the same place.

We have updated our style guide. It includes writing tips, guidance on using intentional language, a list of frequently used terms at Carilion and more.

The style guide is available from the footer on Inside Carilion. You can also download it from the Brand Center.

If you have questions about the style guide, contact Emily Kincer, Communications, Marketing and Planning, at epkincer@carilionclinic.org.